To maintain accessibility and SEO (Search Engine Optimization), there’s often a need to be creative with fonts. This is sometimes due to aesthetics, but often to meet technical needs like foreign non-Latin languages that have unique characters/glyphs not normally installed on workstations. Producing images for each character would be very time consuming, bandwidth intensive and destroy search engine rankings.
Create embedded fonts using one of 2 available formats:
1. Portable Font Resources (.pfr): TrueDoc technology was developed by Bitstream and licensed by Netscape. It can be viewed by Navigator 4.0+ and Explorer 4.0+ on Windows, Mac, and Unix platforms.
<link rel = “fontdef” src=”myfont.pfr” />
2. Embeddable Open Type (.eot): Compatible only with Explorer 4.0+ on the Windows platform. Create .eot files using Microsoft’s free Web Embedding Font Tool (WEFT).